FramebridgeAs Senior Art Director at Framebridge, I led creative execution across all touchpoints for a lifestyle brand dedicated to making framing a delightful experience. Framebridge empowers customers to showcase their own stories and meaningful moments through our core philosophy: Live Life to the Framest.
I provided comprehensive creative direction while implementing a refreshed brand identity across multiple channels. My work spanned seasonal marketing campaigns, brand collaborations, social media content, store window displays, art curation, website redesign, and email marketing. This holistic approach ensured visual consistency while driving engagement across digital and physical customer touchpoints.
Concept, design, and execution of the brand’s site relaunch as well as seasonal campaigns.
Email design, strategy, and planning for evergreen and seasonal emails
Framebridge Hardwood Frame launch
Hardwood frame launch. Photography Kate S Jordan
Partnership collaborations included: Clare V. and Landon Nordman.
Included dedicated landing pages, emails, social, invitations, and events.
Framebridge Collaborations
Content creation for paid and organic social
Framebridge Windows
For Pride month FB highlighted the LGBTQIA artists and community, telling their stories in emails, landing pages, social, as well as in-store.
